From September 3rd to 5th, the 2025 China International Coatings Expo was held grandly at the Shanghai New International Expo Centre. Zhejiang Namei Material Technology Co., Ltd (Stock Code: 833467), a leading enterprise in the water-based color paste industry, made a impressive appearance with its numerous color paste products, attracting the attention of many industry experts and clients.
Zhejiang Namei Material Technology Co., Ltd booth, located at N1-1018, featured a clean and elegant design based on the company’s primary colors, complemented by bright lighting to create a professional, technological, and design-conscious exhibition space. Carefully displayed various water-based color paste products were neatly arranged, allowing visitors to intuitively understand their characteristics and advantages. An interactive experience area was also set up, where professional technical staff were on hand to answer inquiries and demonstrate the application methods and effects of the color pastes, enabling clients to personally experience the superior performance of Namei water-based color pastes.
As a National High-Tech Enterprise with over a decade of deep expertise in water-based color pastes, Namei prominently featured its two core product series at the exhibition: the Shining® NM Series and the EI Series. Their precise compatibility and excellent performance made them crowd favorites. The Shining® NM Series is an “all-rounder” for factory-scale tinting. It uses carefully selected pigments resistant to weathering, acids, and alkalis, achieving strong versatility through a resin-free system compatible with various water-based coating systems like PVA and acrylic. It is suitable for tinting in architectural latex paint production lines, as well as for water-based metal paints and wood coatings. Its low VOC content, APEO-free formulation, excellent storage stability, and lack of impact on core film properties like gloss and hardness were demonstrated through live machine tinting, garnering bulk purchase interest from architectural coating companies.
The Shining® EI Series stands as a “performance benchmark” for water-based industrial coatings. Formulated with weather-resistant inorganic pigments and high-grade organic pigments, it suits industrial applications like air-dry paints and baking paints. It offers advantages including temperature stability, strong tinting strength, vibrant colors, resistance to acid, alkali, and UV corrosion, and excellent compatibility with mainstream resin systems like polyurethane and epoxy. Additionally, Namei also presented water-based color pastes suitable for industries like inks and papermaking, all upholding the philosophy of “Infusing Color with Technology, Using Technology to Transform the Environment” and fulfilling the mission of sustainable development.
During the exhibition, Namei booth was bustling with activity, attracting a continuous stream of domestic and international clients. The company’s professional sales and technical teams warmly received every visitor, discussing industry trends and product applications. Relationships with some long-term partners were further strengthened, exploring future cooperation in new product development and market expansion.
Through face-to-face communication, Namei gained deeper insights into market demands and customer pain points, providing valuable input for subsequent product development and service optimization. The company will continue to be customer-demand-oriented, constantly innovating to provide superior products and services.
Participating in the 2025 China International Coatings Expo was a significant opportunity for Namei to showcase its corporate strength and product advantages, as well as an excellent platform for exchange, cooperation, and mutual development with industry peers. Moving f tinue to uphold the spirit of innovation, constantly improve product quality and service levels, provide global customers with superior water-based color paste products and solutions, and contribute further to the green development of the industry.
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