Creativity in coating design should never be limited by the limitations of colorants. The Shining® BY series is crafted to be the ultimate tool for brands and formulators who demand both boundless color possibilities and uncompromising quality.

Imagine developing a line of eco-friendly children’s toys, where safety regulations are paramount and visual appeal drives sales. Shining® BY makes it possible, combining full EU toy safety compliance with a spectrum of vibrant, joyful colors. Or picture formulating a premium architectural paint where depth of color and flawless application define the brand. Our colorants provide the consistent performance required for high-end finishes.

The versatility of Shining® BY extends across industries—from wood coatings and DIY crafts to packaging inks and decorative arts. Its excellent performance in both opaque and transparent bases offers unparalleled flexibility. Whether you’re aiming for pastel subtlety or bold, statement hues, Shining® BY provides the reliable, stable, and intense coloration to bring your vision to life, from concept to final application.

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